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Drapeinn — the fashion platform

Your brand.
Your store.
Online in days.

A beautiful online store that’s entirely yours — your name, your domain, UPI & cash-on-delivery, made-to-order, and shipping across India. With 0% commission, every rupee stays yours.

0% commission·UPI & COD·Made-to-order·Ships across India
Your Boutique
New season
₹1,899
₹3,299
₹5,599
What you get

Everything you need to sell — nothing you don’t.

Your own brand

Not a marketplace listing. Your name, colours, logo and domain — a store that looks entirely yours.

0% commission

Keep 100% of every sale. We never take a cut of your revenue — ever.

UPI, cards & COD

Customers pay however they like via Razorpay. Money settles straight into your own account.

Made-to-order & measure

Built for fashion — capture sizes and custom orders at checkout, no back-and-forth DMs.

Orders & shipping, sorted

One dashboard for every order, with automatic pickup and tracking through Shiprocket.

Made for mobile

A fast, beautiful storefront where your customers actually shop — and buy.

The maths

What a marketplace actually costs you.

Move the slider to your own monthly sales. Every rupee on the left is commission you never pay on your own store.

Marketplace commission
On a marketplace, commission takes₹30,000/mo₹3,60,000 over a year
On your own Drapeinn store₹0/mo0% commission, on every plan

That’s ₹3,60,000 a year that stays in your business.

Commission only. It excludes marketplace fulfilment fees, return shipping and ad spend — all of which push the real figure higher. See the full breakdown →

Side by side

A marketplace rents you customers. A store earns you them.

Marketplaces are not a rip-off — they bring reach you may not have yet. But it is worth knowing exactly what you trade for it.

On a marketplace
On your own store
Commission
15–30% per sale

Taken off the top of every order, varying by platform, category and price band.

0%, always

On every plan. You pay a flat monthly fee that does not grow when your sales do.

The customer
Theirs

You receive an order, not a relationship. You cannot contact them again.

Yours

Name, phone, address and order history — so the second sale costs you nothing.

Your brand
A row in a grid

Their template, sorted by price, beside four near-identical products.

Your whole shopfront

Your name, colours, photography and domain. Nobody else’s logo above yours.

Returns
Often at your cost

On many platforms you absorb shipping both ways, so a return costs more than a lost sale.

Your policy

You set the window and the terms, and you keep your own negotiated courier rates.

Getting seen
You end up buying ads

Organic placement decays over time until you are bidding against your own competitors.

Your own audience

Instagram, WhatsApp and word of mouth — traffic you already have and do not rent.

Getting paid
Their settlement cycle

Your working capital sits with the platform until their payout schedule releases it.

Straight to your bank

Through your own Razorpay account. We never hold your money at any point.

Most boutiques should run both — marketplace for discovery, your own store for everyone who already knows your name. Read the full comparison →

How it works

From your rack to online in three steps.

01

We build your store

Send us your catalogue. We launch your branded store — photos, products and theme — in days.

02

Share your link

Your own domain, ready to drop into your Instagram bio, WhatsApp and status.

03

Sell & get paid

Orders, payments and shipping in one place. 0% commission — every rupee is yours.

See it live

Real stores, each entirely its own.

Every store below runs on Drapeinn — its own brand, catalogue and features. Step inside; each opens on its own address.

Plans

Choose a plan. We’ll price it for your brand.

Every store is set up by our team. Tell us about your brand and we’ll share a quote — no lock-in, 0% commission.

Starter
For getting online
Quoted for your catalogueSetup + flat monthly · never a commission
  • Your own branded store
  • Free drapeinn.com subdomain
  • UPI, cards & cash on delivery
  • Unlimited products
  • Orders, returns & shipping dashboard
  • Customer accounts & reviews
Get a quote
Atelier
For made-to-order brands
Quoted for your atelierSetup + flat monthly · never a commission
  • Everything in Studio
  • Your own custom domain
  • Made-to-measure at checkout
  • Design-your-own 2D configurator
  • Priority support & onboarding
  • Early access to new features
Get a quote
What the quote depends on
Your catalogue
How many pieces we photograph, write up and load for you at launch.
Your plan
Which features the brand actually needs — team access, custom domain, made-to-measure.
Never your sales
The monthly fee is flat. It does not move when you have a good month.

No lock-in — cancel anytime. See what’s included in each plan →

Guides

Thinking about selling online?

Straight answers on going from Instagram DMs to your own store — written for Indian boutique owners, no jargon.

Questions

Good to know.

Do I need a company or GST to start?

No. You can start as an individual or sole proprietor — we help you get live. GST only matters once your sales grow, and that’s a quick chat with a CA.

What does it cost?

A one-time setup fee to build and launch your store, plus a flat monthly plan based on the features your brand needs. 0% commission — we never take a cut of your sales.

Can I use my own domain?

Yes — the Atelier plan includes your own custom domain (yourstore.com). All other stores run on a free yourname.drapeinn.com subdomain.

How do payments reach me?

Customers pay by UPI, card or cash-on-delivery through Razorpay, and the money settles into your own bank account. We never hold your money.

Can customers order custom sizes?

Yes. Made-to-measure and made-to-order are built in — perfect for kurtas, anarkalis, lehengas and bridal.

Ready to put your fashion brand online?

Tell us about your brand — we’ll build your store and show you a live preview, free.

Get a free store preview